Hypra Lusso Archive
On March 9th, we kicked off our 2025 season in style, hosted by the incredible Girardo & Co., renowned specialists in historic road and race cars. If you haven’t visited them yet, it’s an absolute must! Max Girardo and his team have built an extraordinary business, and their stunning showroom in the Oxfordshire countryside set the perfect stage for our season opener. Among the breath-taking lineup were a McLaren F1 GTR Long Tail and an array of legendary race cars housed in their showroom, alongside an extensive photo archive and in-house research facility.
Our morning began at Girardo & Co., where guests arrived to explore the collection, catch up with familiar faces, and make new friends—all while enjoying freshly brewed barista coffee and delicious pastries. Max Girardo himself brought the energy up a notch by firing up both the 1954 Ferrari 375 Plus and McLaren F1 GTR LT, giving everyone a taste of "Girardo’s favorite playlist"—a symphony of high-performance engines.
Once the group was assembled, it was time to hit the road. Engines roared to life as 35 hypercars set off in convoy, weaving through the picturesque Oxfordshire countryside under the bright spring sun. The sight and sound of so many extraordinary machines rolling together was nothing short of surreal.
Our drive concluded at our Forza-esque lunch destination, The Table d’Alix, where we enjoyed an alfresco meal in the sunshine—a perfect way to unwind and reflect on the incredible morning.
We couldn’t have asked for a better start to the year, and we owe a huge thank you to the entire Girardo & Co. team for their outstanding hospitality and seamless event management. They are truly exceptional, and if you haven’t visited them yet, we highly recommend reaching out for a visit—you won’t regret it!
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September 22nd marked a major milestone for us as we hosted our third and final event of our inaugural year, 2024. This day was a testament to our rapid brand development, highlighted by a significant recognition—Rolls-Royce Motor Cars officially welcomed us as the first external group to visit their prestigious factory.
The day began in the picturesque Surrey countryside at Zach’s Garage, an extraordinary private collection featuring everything from classic cars and trucks to Formula 1 cars and hypercars. Throughout the morning, our guests arrived, immersing themselves in the breathtaking collection before we embarked on a scenic drive along stunning back roads en route to Rolls-Royce.
Upon arrival, we meticulously assembled our cars in the stunning Rolls-Royce courtyard, setting the stage for an unforgettable experience. Our hosts welcomed us inside, where we began with a luxurious lunch provided by Rolls-Royce, before splitting into groups for an exclusive lineup of activities.
Each guest had the opportunity to participate in:
- Test drives of the Rolls-Royce Spectre Series 1 and Cullinan Series 2
- An exclusive factory tour, offering a behind-the-scenes look at the production line
- A first-ever preview of the new Ghost Series 2
- A private viewing of the Rolls-Royce La Rose Noire Droptail, featuring a one-of- one Audemars Piguet Royal Oak integrated into the dashboard
The experience was nothing short of extraordinary, and we extend our deepest gratitude to
the entire Rolls-Royce team for their exceptional hospitality and support.
Our second event was upon us. On Sunday, June 2nd, 2024, we woke to a stunning sunrise, with clear blue skies setting the perfect backdrop for the day ahead.
As before, we kicked off the event with our friends at The Octane Collection, gathering an incredible lineup of hypercars before departing for Goodwood. By 7:30am, the cars began arriving in full force, creating an awe-inspiring sight. Once assembled, we held a brief driver meeting before setting off, led by a Pagani Zonda at the front of the convoy.
Upon arrival at Goodwood, we drove directly to the Festival of Speed start line, where a few more exceptional Hypercars joined us. With the road closed off, the Goodwood Marshals guided us onto the Motor Circuit, where we arranged the cars around the Jackie
Stewart Pavilion and along the main grid. Here, we enjoyed exclusive access to the Pavilion, allowing guests to take in the breathtaking collection of cars while enjoying a light breakfast in an intimate setting.
Following this, we set off for our next destination, Jodie Kidd’s renowned pub, The Half Moon. Upon arrival, we parked the cars on the back lawn, creating an incredible display, before indulging in a two-rosette, three-course lunch on the sunlit outdoor terrace. With 26-degree weather, it was the perfect setting to unwind and reflect on the day.
A total of 36 hypercars attended this event, a remarkable milestone for just our second
gathering, setting the stage for even bigger experiences ahead.
The moment we had been anticipating had finally arrived—the introduction of Hypra Lusso to the world. What began as a vision just four months ago had now become a reality.
The day started at The Octane Collection, where we had the privilege of witnessing an automotive masterpiece—the first Lamborghini Sesto Elemento to be seen in the UK since its release. As one of only nine ever produced, with one permanently residing at Lamborghini’s headquarters in Italy and many remaining unseen for years, it was a truly historic moment.
Once all the guests had arrived, we set off on a scenic drive to South Lodge, near Horsham, for an exquisite lunch. The convoy featured a breathtaking lineup of hypercars, creating an almost surreal experience on the road.
Upon arrival, we indulged in a three-course meal, enjoying the stunning surroundings and
the company of like-minded enthusiasts. As the afternoon drew to a close, guests departed in their own directions, marking the end of an unforgettable day.
This was just the beginning. Hypra Lusso has arrived, and this is only the start of something truly extraordinary.
