Privacy Policy

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Effective Date: 21st February 2025

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Hypra Lusso Ltd (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website https://www.hypralusso.com/ (the “Site”) or use our services. By using our Site, you consent to the collection and processing of your personal data as described in this policy.

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1. Who We Are

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Hypra Lusso Ltd is a company registered in England and Wales under company number 15696015. Our registered office is at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. For any privacy-related inquiries, you can contact us at info@hypralusso.com.

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2. What Data We Collect

We may collect and process the following types of personal data:

• Personal Information: Name, email address, phone number, postal address, and payment details when you sign up for membership or use our services.

• Account Information: Username, password, and preferences related to your membership.

• Transactional Data: Details of services purchased, payment history, and correspondence related to transactions.

• Technical Data: IP address, browser type, device information, and log data collected when you visit our Site.

• Marketing Preferences: Your preferences for receiving promotional content and communications.

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3. How We Use Your Data

We process your personal data for the following purposes:

• To Provide Our Services: Processing memberships, fulfilling orders, and managing transactions.

• To Communicate With You: Sending service updates, responding to inquiries, and delivering membership-related notifications.

• To Improve Our Services: Analysing user behaviour to enhance user experience and website functionality.

• To Comply With Legal Obligations: Meeting regulatory requirements, preventing fraud, and enforcing our Terms and Conditions.

• For Marketing Purposes: Sending promotional emails, offers, and updates, where consent has been given. You can opt out of marketing communications at any time.

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4. How We Share Your Data

We do not sell or rent your personal data. However, we may share your information in the following cases:

• With Service Providers: We may share your data with trusted third-party vendors who assist in payment processing, hosting, marketing, or analytics.

• With Legal Authorities: If required by law or in response to valid legal requests, we may disclose your data to regulatory or law enforcement bodies.

• With Business Partners: If we collaborate with third parties to provide exclusive offers or benefits, we may share relevant data with your consent.

• In Business Transfers: If Hypra Lusso Ltd undergoes a merger, acquisition, or asset sale, personal data may be transferred as part of the transaction.

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5. Data Storage and Security

We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. These measures include encryption, secure servers, and restricted access to personal data. While we take all reasonable steps to safeguard your data, no online transmission is 100% secure.

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6. International Data Transfers

Your data may be processed outside the UK and the European Economic Area (EEA), where data protection laws may differ. When such transfers occur, we ensure that appropriate safeguards are in place, such as Standard Contractual Clauses or equivalent legal mechanisms.

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7. Your Rights Under UK GDPR

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights regarding your personal data:

• Right to Access: You can request a copy of the personal data we hold about you.

• Right to Rectification: You can ask us to correct inaccurate or incomplete data.

• Right to Erasure: You can request that we delete your personal data, subject to legal obligations.

• Right to Restriction: You can request that we limit processing of your data under certain conditions.

• Right to Data Portability: You can ask us to transfer your data to another service provider.

• Right to Object: You can object to data processing, including direct marketing.

• Right to Withdraw Consent: If we rely on your consent to process data, you can withdraw it at any time.

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To exercise any of these rights, please contact us at info@hypralusso.com. We may require identity verification before processing your request.

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8. Retention of Your Data

We retain your personal data only as long as necessary for the purposes stated in this policy, in compliance with legal and regulatory requirements. Once data is no longer required, we securely delete or anonymise it.

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9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance user experience and analyse site usage. For more details on how we use cookies, please refer to our Cookie Policy.

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10. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these sites, and we encourage you to review their privacy policies before providing any personal data.

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11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and where appropriate, we will notify you by email. Your continued use of our Site and services after any updates constitutes acceptance of the revised policy.

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12. Contact Information

For any questions regarding this Privacy Policy or how we handle your data, please contact us at:

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Hypra Lusso Ltd

71-75 Shelton Street

Covent Garden

London

WC2H 9JQ

United Kingdom

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Email: info@hypralusso.com

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